One form is the “lifestream”, an online record of a person’s daily activities, either via direct video feed or via 8)aggregating the lifestreamer’s online content, such as blog posts, social-network updates, and online photos. If this lifestreaming is video only, especially if the person is using some form of portable camera to broadcast his or her activities over the Internet 24 hours a day (à la the camgirls), then it’s called“lifecasting”, and the stream itself is a lifecast.
The 9)highbrow version of lifestreaming uses no video and is called “mindcasting”, the practice of posting messages that reflect one’s current thoughts, ideas, passions, observations, reading, and other intellectual interests. Mindcasters are also called informers because they post information, as opposed to“meformers”, who post updates that deal mostly with their own activities and feelings.
Other examples of “-casting”include “egocasting”, reading, watching, and listening only to media that reflects one’s own tastes or opinions; “Godcasting”,
posting an audio feed with a religious message; “slivercasting”, delivering video programming aimed at an extremely small audience; “screencasting”, showing a video feed that consists of a sequence of actions on a computer screen; and, of course, the familiar term “podcasting”.
We may be well on our way to becoming addicted to being watched, but who’s doing the watching? If we’re all broadcasters now, it’s entirely possible that we’re beaming our streams, tweets, photos, and status updates to hundreds of “friends”and thousands of “followers” who are too busy broadcasting their own lives to tune in. Peep culture may be the new pop culture, but is this really a two-way mass phenomenon? Maybe most of us have an audience of one: ourselves.