How to Grow When Markets Don’t(1 / 1)

【MainIdea】

Instead,thebestareasforgrowthtodayareinthefieldof“demandinnovation”—identifyingandservingthecustomerneedsthatarisenaturallyoutofthesaleofexistingproductsandservices.Demandinnovationmeansfocusingonharnessingthehiddenassetsofyourcompanytocreatevalue-addedofferings.

【SupportingIdeas】