[106]Kleiner,A.andRoth,G.Howtomakeexperienceyourcompany"sbest.teacher.HarvardBusinessReview,1997,75(5):172-177
[107]Kogut,B.JointVentures:TheoreticalandEmpiricalPerspectives,StrategiesManagementJournal,1988.319-322
[108]Kotler,P.Marketingmanagement,10thEdition,PrenticeHall,2000.467-468
[109]Kotler,Philip.MarketingManagement,PrenticeHill,2003
[110]Kumar,K.,Ram,S.andCharles,Y.ExamingtheMarketOrientation-PerformanceRelationship:AContext-SpecificStudy,JournalofManagement,1998,24(2):201-223
[111]KwakuandAppiahAdu.MarketOrientationandPerformance:DotheFindingsEstablishedinLargeFirmsHoldinSmallBusinessSector?JournalofEuromarketing,1997,6:1-26
[112]LaBahn,D.W.andKrapfel,R.EarlySupplierInvolvementinCustomerNewProductDevelopment-TheStoryofLeanProduction,JournalOfBusinessResearch,2000,47(3):173-190
[113]Lambe,C.J.andSpekmanR.E.Alliances,ExternalTechnologyAcquisition,AndDiscontinuousTechnologicalChange.JournalofProductionInnovationManagement,1997,14:102-116
[114]Landeros.R.;Reck.RandPlank,R.E.MaintainingBuyer-SupplierPartnerships,InternationalJournalofPurchasingandManagement,1995.3-11
[115]Langerak,F.,andPeelen,E.ALadderingapproachtoTheUseofMethodsandTechniquestoReducetheCycleTimeofNewtoTheFirmproducts,JournalofProductInnovationManagement;1999,15:173-182
[116]Lawrence,P.R.andLorsch,J.W.DifferentiationandIntegrationinComplexOrganizations.AdministrativeScienceQuarterly,1967,12(6):1-47
[117]Lee,K.R.TheRoleofUserFirmsintheInnovationofMachineTools:theJapaneseCase.ResearchPolicy,1996,25:491-507
[118]Lesser,E.,ManagingCustomerKnowledge,TheJournalofBusinessStrategy,November-December,2000,21:35-37
[119]Lettl,C.,Herstatt,C.andGemuenden,H.G.,Users"contributionstoradicalinnovation:evidencefromfourcasesinthefieldofmedicalequipmenttechnology.R&DManagement,2006,36(3):251-272
[120]Lewicki,R.J.andB.B.Brunker.Developingandmaintainingtrustinworkrelationships,InKramer,R.M.,andTyler,T.R.(eds.),TrustinOrganizations:FrontiersofTheoryandResearch,ThousandOaks,CA:Sage,1995